Obinna “Obi” Iyiegbu popularly known as Obi Cubana is known by many Nigerians for different reasons and purposes, but to the average Nigerian he is the richest man in Igbo land. This is not because he has never public or ran a public entity where many would say he had amassed so much riches, except that he is a young man who built an empire from scratch; not with riches that was passed on from his ancestry. The story of Obi Cubana rising like every ordinary Nigerian youth who graduated from the university and was suppressed by an oligarch system in the country without the possibility of breaking out. An inspiration that makes the young Nigerian believe in themselves albeit the richest Igbo man.
Obi Cubana, the business tycoon, investor, socialite, hospitality management specialist and philanthropist turns 50 years with an amiable empire built through sheer godliness, hard work, determination, patience and stewardship.
The Anambra born business mogul is a depiction of a clear fact that the combination of the Igbo mercantile proclivity with top level academic education makes even the most unlikely person bound for success. And for the graduate of Political Science from University of Nigeria Nsukka charted a different path from his academic roadmap, choosing the rugged entrepreneurship trough that many with his qualification would rather scamper from.
What makes Obi Cubana the most popular Igbo man in Nigeria in 2025 is not just his mother’s burial that made international headlines or the Cubana brand that has dominated the hospitality business. It is the philosophy of this soft spoken gentle tycoon; “no matter the disappointments you meet in life, the best investments are still in human beings”. Those who have met the super-generous entrepreneur affirm that one meeting with him is often a meeting with destiny. He had turned people into millionaires at an instance.
Obi Cubana’s journey of entrepreneurship started in 2006 when he founded a nightclub called Ibiza Club in Abuja and since then built a business empire across the country including; Opium By Cubana, Owerri, Casa Cubana, Abuja, The Grind by Cubana, Lagos, Montana by Cubana, Lagos, Pablo by Cubana, Lagos, Cubana Signature, Abuja, Puzzo by Cubana, Abuja Caledonian Suites, Abuja, Cubana Gustavo, Enugu and many others.
As the world celebrates an icon who has made himself a pathfinder for millions of Nigerian youths and exits the under 50 block to the big leagues, there is no anticipation for him less than great things awaiting.